Privacy Policy

Effective Date: May 19, 2026

Imperial Jewelry & Loan LLC (“Imperial Jewelry & Loan,” “we,” “our,” or “us”) respects your privacy and is committed to protecting the personal information you provide to us through our website, imperialjewelryandloan.com, in-store interactions, SMS/text messaging communications, and related services.

This Privacy Policy explains what information we collect, how we use it, when we may share it, and the rights available to you under California law.

By using our website or communicating with us, you agree to the practices described in this Privacy Policy.

Information We Collect

Information You Provide Directly

We may collect personal information you voluntarily provide when you contact us, submit a form, request information, communicate with us by phone, email, or text message, apply for employment, or otherwise interact with us. This information may include:

Name
Phone number
Email address
Mailing address
Employment information submitted through job applications
Information relating to jewelry, pawn, loan, or sales inquiries
Any other information you voluntarily provide

SMS/Text Messaging Information

If you opt into SMS communications from us, we may collect your mobile phone number, message content, consent records, and messaging preferences.

SMS consent information is used solely for communication purposes. Text messaging originator opt-in data and consent will not be shared with any third parties, excluding aggregators and providers of the text message services.

Mobile information, including phone numbers and SMS consent, will not be sold, rented, shared, transferred, or disclosed to third parties or affiliates for marketing or promotional purposes.

Automatically Collected Information

When you visit our Website, we may automatically collect certain technical information, including:

IP address
Browser type
Device type
Operating system
Pages viewed
Time and date of access
Referring website information

This information helps us maintain website functionality, improve user experience, monitor website performance, and enhance security.

How We Use Information

We may use your information to:

Respond to inquiries and customer service requests
Communicate regarding products, services, or transactions
Send appointment reminders or service-related communications
Provide SMS notifications you requested
Improve our Website and services
Detect fraud, unauthorized activity, or security incidents
Comply with legal obligations, including applicable California pawnbroker regulations
Process employment applications
Maintain internal business records
Measure advertising performance and website traffic analytics

We do not sell personal information for monetary compensation. We do not share personal information for cross-context behavioral advertising as defined under the California Consumer Privacy Act.

Text Messaging (10DLC) Disclosure

By providing your phone number and opting into SMS communications, you consent to receive text messages from Imperial Jewelry & Loan related to:

Customer service
Appointment reminders
Transaction notifications
Account-related communications
Promotional offers (if separately consented to)
Consent to receive SMS messages is not a condition of any purchase, transaction, loan, or service.

Message frequency may vary. Message and data rates may apply, as determined by your mobile service provider.

You may opt out at any time by replying STOP to unsubscribe, or HELP for assistance. After replying STOP, you will receive one final message confirming you have been unsubscribed.

Text messaging originator opt-in data and consent will not be shared with any third parties, excluding aggregators and providers of the text message services. Mobile information collected through SMS opt-in is excluded from any data sharing, selling, or transfer described elsewhere in this Privacy Policy, including analytics and advertising services. We may use trusted service providers and telecommunications providers solely for the purpose of delivering text messages.

Cookies, Advertising, and Analytics

Our Website may use cookies and similar technologies to improve functionality and better understand how visitors interact with our Website.

We may use third-party services including Google Analytics and Google Ads. These services may use cookies or similar technologies to collect information regarding your interaction with our Website, including browsing behavior, pages visited, and advertising interactions.

This information may be used to analyze website traffic and performance, improve our Website and services, measure advertising effectiveness, and display relevant advertisements through Google advertising services.

You can control cookies through your browser settings. You can also learn more about how Google uses information from websites and apps by visiting Google’s Privacy & Terms page at https://policies.google.com/privacy. To opt out of Google Analytics tracking, you may visit the Google Analytics Opt-Out Browser Add-on at https://tools.google.com/dlpage/gaoptout.

Please note that disabling cookies may affect certain Website functionality.

Sharing of Information

We may share personal information only in the following circumstances:

Service Providers

We may share information with vendors or contractors who assist with website hosting, communications, payment processing, security, analytics, and SMS delivery services. These providers may only use information as necessary to perform services on our behalf.

Legal Compliance

We may disclose information when required by law, in response to lawful requests from government authorities, to comply with California pawnbroker regulations, or to protect our rights, customers, employees, or property.

Business Transfers

If our business is sold, merged, or reorganized, information may be transferred as part of that transaction.

Data Security

We implement reasonable administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, disclosure, or misuse. However, no method of electronic transmission or storage is completely secure, and we cannot guarantee absolute security.

Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, legal compliance, recordkeeping requirements, dispute resolution, and enforcement of our agreements. Certain transaction records may be retained in accordance with California pawnbroker and financial reporting requirements.

Your California Privacy Rights

If you are a California resident, you may have rights under the California Consumer Privacy Act (“CCPA”) and California Privacy Rights Act (“CPRA”), including the right to:

Know what personal information we collect and how we use it
Request deletion of personal information, subject to legal exceptions
Request correction of inaccurate information
Access specific pieces of personal information we maintain about you
Opt out of certain advertising-related data sharing activities, where applicable
Not be discriminated against for exercising your privacy rights

To exercise your rights, contact us by email at info@imperialjewelryandloan.com or by phone at (562) 864-1777. We may need to verify your identity before processing certain requests.

Third-Party Links

Our Website may contain links to third-party websites. We are not responsible for the privacy practices or content of those external sites.

Age Restrictions

Our Website and services are intended for individuals who are at least 18 years old. We do not knowingly collect personal information from children under 13 years of age.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any updates will be posted on this page with a revised Effective Date.

Contact Information

Imperial Jewelry & Loan LLC
11405 Firestone Blvd Suite E
Norwalk, CA 90650

Phone: (562) 864-1777
Email: info@imperialjewelryandloan.com